It is every search engines goal to organize the world's information and make it universally accessible and useful. This, after all, is the whole point of designing a computer program that can ferret out the information that you desire and shoot it back to your computer. There are so many search engines now however that it is difficult to figure out which ones are good and which ones are fly-by-night. We are going to take a look at a few search engines here and hopefully give you just a little information on what they have to offer.
Let's start with Hog Search. This is a new and somewhat fun search engine. There are many search engines of this type turning up, however Hog Search is the first one I have discovered that is worth mentioning. It seems to contain quite a bit of search engine data. There is the big boy, Google. Google is what is referred to as the paradigmatic internet search engine containing the most search engine data.
This is usually the first stop on everyone's list and it has become somewhat of a pop culture icon. This SE is good however it is limited to the older set of practices. The founders say that they are updating all of the time however it still is Google. All The Web claims to have a huge search engine database. It is worth a try.
The SE itself seems solid enough, however the big advertisers seem to be waiting to see what happens. AltaVista has a lot of extras, such as translation and other language searches. This is the search engine that most experts suggest that those doing serious research begin with.
It isn't marketed like Google or MSN, but it is just as good if not better. Yahoo! is the web index pioneer. It has an extensive directory and it's a virtual SE. Yet, over the years Yahoo! has gotten slower.
These are just a handful of what is actually out there as SE's. Others include, DMOZ, Excite, Lycos, HotBot, Northern Light and Kanoodle. Again we are scratching the surface of search engines. There are also specialized search engines if you are looking for something specific. Everything from Adult SEs to Arts & Humanities SEs to Business SEs, there is something for everyone. Using a SE is easy if you understand how they work and you follow a few tips.
First make sure that you enter as many precise search terms or phrases as you can. This will limit the search. The vaguer you are the longer it will take to find your subject. For instance if you enter car, millions of items about cars will come up but if you enter Dodge, you narrow the search down.
The biggest problem when using a search engine is something that the experts refer to as "noise" "Noise" is something that comes up when you don't quite hit on exactly what you want. For instance if you are looking for one thing, say, cardiovascular but just enter cardio into the search engine, you well get what you were looking for as well as a lot of other junk that you were not looking for. To keep out the "noise" narrow your search to be as specific as you can. Enter terms that are singular.
Many search engines will find the substrings and you will still get your match. If you use the singular word to begin with the SE makes a huge jump right over the obvious. Generalize your subject. Try not to use common or generic terms. For instance if you type in book, you will get just that, hundreds of thousands of books. If you type in history books, you narrow your search.
Try entering as many spellings as you can. Sudoku, a numbers game is a prime example of this suggestion. If you type in Sudoku you will get information on the game however if you type in Su Doku you will also get information on the game however it is a completely different strain of information. Simply put, some words have more than one spelling and that may be key to your search. We can't just write anything on search engines and not touch on search engine optimization or SEO. SEO is a way for improving where a website ranks in search engine listings.
When you search for information on the internet the search engine display shows you different types of listings on the results page that returns your search results. These results may also include such results as pay per click advertisements and paid inclusion listings. A SEO will help you get the most out of your search engine by providing you material that is SEO optimized. In other words the SEO will create pieces for your web page that sport "keywords" that search engines pick up as they search for the information you desire.
Keywords are words that are "planted" throughout a person's web material so that search engines will pull them up thus garnishing the web client more hits. SEO strategies can help your site get more hits as well as attract the type of clientele that would likely use your products. Search engines have come a long way from the first slow searches offered on the internet not long ago.
With the new introduction of even faster, better, more comprehensive search engines there are also new rules and tricks that come with them. When you take the time to try a new search engine also take a moment to research the search engine data. Getting to know your search engine and the ins and outs of using it will save you time as well as lead you to the one that best suits your needs.
Mike Lane is involved in several online ventures and is the webmaster at Sellersecrets.com
